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Privacy Policy

This Privacy Policy describes how your personal information is collected, used, and shared:

1. When you visit or make a purchase from ofracosmetics.com (the “Site”)


2. Through our social media pages that we control from which you are accessing this Privacy Statement (collectively, our “Social Media Pages”).


3. Through HTML-formatted email messages that we send you that link to this Privacy Statement and through your communications with us.


Collectively, we refer to the websites, social media pages, and emails as the “Online Services” and, together with offline channels, the “Services.” By using the Online Services and Services, you agree to the terms and conditions of this Privacy Statement.

Personal Information We Collect

Definitions:

“Personal Data” are data that identify you as an individual or relate to an identifiable individual. At touchpoints throughout your guest journey on our Online Services, we sometimes collect Personal Data including but not limited to (Name, gender, postal address, telephone number, email address, and birthday date).

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information”.

We collect Device Information using the following technologies:

• “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit https://www.allaboutcookies.org.


• “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.


• “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse the Site.


• We collect data through "Google Analytics" and "Adobe Analytics," which use cookies and technologies to collect and analyze data about use of the Services. These services collect data regarding the use of other websites, apps and online resources. You can learn about Google’s practices by going to Google's Privacy & Terms and opt out by downloading the Google Analytics opt out browser add-on, available here. You can learn more about Adobe and opt out by visiting The Adobe Privacy Center

Additionally when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers, apple pay information, Amazon account, or other payment processor used), email address, and phone number. We refer to this information as “Order Information”.

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.

How Do We Use Your Personal Information

We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:

• Communicate with you;

• Screen our orders for potential risk or fraud; and


• When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

• The Site uses cookies to help keep track of items you put into your shopping cart including when you have abandoned your cart and this information is used to determine when to send cart reminder messages via SMS.

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

We may at times use the information provided to serve advertisements and retargeting ads via Google, Bing, Facebook, Instagram, or other search engine or social media platform.

Sharing Your Personal Information

We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Shopify to power our online store. We also use Google Analytics to help us understand how our customers use the Site. The above excludes text messaging originator opt-in data and consent; this information will not be shared with any third parties.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

Behavioral Advertising

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page.

You can opt out of targeted advertising by using the links below:

• Facebook

• Google

• Bing

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal.

Do Not Track

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

Your Rights

If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.

Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.

Data Retention

When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

Changes

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

Contact Us

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e‑mail at support@ofracosmetics.com or by mail using the details provided below: