A: This formula has a longer wear time and more pigmentation compared to traditional lipsticks. The doe-foot applicator and liquid formula allow for precision and control in every application. Once you pick the color you want, simply apply the liquid formula! After 30 seconds or so, the liquid will dry down matte. With over 50 shades, you are sure to find 1, 2, or even 10 matte shades to pair with any makeup or beauty look!

A: The LLLL, the nickname for our liquid formula, is a moussey product that is cosmetically formulated. This product applies as a liquid and dries down to a matte finish while hydrating the lips. They are extremely pigmented, long lasting and easy to use.

A: Liquid lipsticks apply to the lips as a liquid and dry to an opaque, matte finish. Their doe-foot applicator allows for precision and control making them easy to apply and wear with a non-drying formula. They are more pigmented and wear longer than traditional lipsticks. One is not better than the other, it could be a matter of preference or even by the occasion that you might prefer one over the other. For weddings or for long wear under a mask a liquid lipstick might be the better choice.

A: Makeup is meant to be fun and show your personality. There is no one shade that is the best to own, it’s dependent on what YOU like and use the most and what looks good on your skin tone. Some people wear nothing but neutrals, while some like more bold colors, and some like to go full glam or switch it up between the three. There are no rules when it comes to makeup! But here are some suggestions based on skin tone. For very fair skin tones bold shades are the perfect contrast or neutral pinks and peaches for a natural look. Fair skin tones pair well with raspberry and coral shades or neutral shades with some warmth. Tan skin tones work well with lighter shades with pops of color and even some darker vampy shades for contrast. Olive skin tones can pull off most shades from warm to cool. Caramel skin tones work well with nude shades, bright bold colors that will pop, warm reds, berries, and browns. Deeper skin tones look great in bright bold colors, mauves, deep reds, berries, and deep vampy shades.

A: Liquid lipstick is long-wearing. Our Long Lasting Liquid Lipstick lasts around five hours, at its most pigmented, with minimal transfer. If you need to reapply, you do not need to remove any leftover color, just apply right on top without worrying about dry out or chappiness like other formulas.

A: Long Lasting Liquid Lipsticks are perfect on their own as they don’t need a lipliner to be paired with for a perfect application. However, sometimes lip liners can be used to create depth and add dimension to give the effect of a different tone of color to the lips prior to the application of a liquid lipstick.

A: Once formulated and created, the liquid lipstick batch goes through an automatic lip filler machine to ensure the same amount of product is being dispensed. By formulating and producing exclusive skin care and makeup products in-house, OFRA does everything from product creation to testing, manufacturing, packaging, and shipping. From beginning to end, only the finest ingredients found in nature.

A: Liquid lipsticks are highly pigmented colors that can impact your whole makeup look. Because they are a liquid they can be messy if they are too liquidy, but ours are a moussey formula that doesn’t drip. With a creamy, soft texture that does not feather, our formula contains antioxidants and Vitamin E for ultimate moisture. They apply easily, in one swipe, and dry down to a matte finish while hydrating the lips. Made with cosmetic-grade pigments making our Long Lasting Liquid Lipsticks extremely pigmented and long-lasting (up to five hours) without parching or staining your lips and can be worn day after day for amazing long-term wear.